Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM)

MB-910
 Fundamentals Customer Engagement Apps (CRM)
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 Fundamentals Customer Engagement Apps (CRM)

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Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM)

Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM) – Complete Overview

The Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM) certification validates foundational knowledge of customer engagement capabilities within Microsoft Dynamics 365. This exam introduces core CRM concepts and demonstrates how Dynamics 365 applications help organizations manage sales, marketing, customer service, and field service processes.

This certification is part of the Microsoft fundamentals portfolio and is intended for professionals beginning their journey with Microsoft Dynamics 365 customer engagement solutions.

What Is the Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM) Exam?

This exam measures a candidate’s understanding of core CRM concepts and Dynamics 365 customer engagement applications. It focuses on business value, basic functionality, and use cases rather than deep technical configuration.

It is designed for individuals who want to gain a high-level understanding of CRM capabilities and how Dynamics 365 supports customer-focused business processes.

Exam Objectives

The exam evaluates knowledge of:

  1. Core CRM concepts and business value
  2. Dynamics 365 Sales capabilities
  3. Dynamics 365 Customer Service features
  4. Dynamics 365 Marketing fundamentals
  5. Dynamics 365 Field Service overview
  6. Shared features across Dynamics 365 apps
  7. Integration with Microsoft Power Platform
  8. Basic security, compliance, and data management concepts

Why Should You Take This Exam?

Taking this exam helps you:

  1. Build a foundational understanding of CRM systems
  2. Learn how Dynamics 365 improves customer engagement
  3. Validate entry-level knowledge of Dynamics 365 applications
  4. Prepare for advanced Dynamics 365 role-based certifications
  5. Enhance business and functional consulting credibility
  6. Support career growth in CRM, sales, and customer service roles

Who Should Take This Exam?

This exam is ideal for:

  1. Business Users and Analysts
  2. Sales, Marketing, and Customer Service Professionals
  3. CRM and ERP Beginners
  4. Students and Career Switchers
  5. IT Professionals new to Dynamics 365
  6. Consultants starting with Microsoft CRM solutions

Prerequisites

  1. No formal prerequisites
  2. Basic understanding of business processes is helpful
  3. No prior Dynamics 365 experience required

Exam Format

  1. Multiple-choice and multiple-select questions
  2. Conceptual and business-scenario-based questions
  3. No negative marking
  4. Focus on understanding rather than configuration

Skills You Gain from This Certification

  1. Understanding of CRM principles and customer engagement
  2. Familiarity with Dynamics 365 customer engagement apps
  3. Awareness of sales, marketing, and service workflows
  4. Knowledge of Power Platform integration basics
  5. Foundation for advanced Dynamics 365 certifications

Career Benefits

After passing this exam, professionals can pursue roles such as:

  1. CRM Analyst
  2. Dynamics 365 Business User
  3. Junior Functional Consultant
  4. Sales Operations or Customer Service Analyst
  5. ERP / CRM Support Associate

This certification provides a strong entry point into the Microsoft Dynamics 365 ecosystem.


The Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM) certification is designed for individuals new to CRM who want to understand core customer engagement concepts in Dynamics 365. It covers sales, marketing, customer service, and field service basics without deep technical details, making it ideal for business users, analysts, and IT professionals beginning CRM work.

Who this certification is for

  • Business users new to CRM concepts
  • Sales and marketing professionals seeking foundational knowledge
  • Customer service professionals exploring CRM platforms
  • Students and career switchers interested in Dynamics 365
  • IT professionals beginning with Microsoft Dynamics 365
  • Business Analyst
  • Sales Professional
  • Marketing Professional
  • Customer Service Representative
  • CRM Consultant

Skills you will validate

  • CRM fundamentals
  • Dynamics 365 Sales
  • Dynamics 365 Customer Service
  • Dynamics 365 Marketing
  • Dynamics 365 Field Service
  • Power Platform integration
  • basic security and compliance
  • data management

Career paths

  • CRM Specialist
  • Customer Engagement Analyst
  • Sales Operations Specialist
  • Marketing Coordinator
  • Customer Service Manager

Recommended experience

  • Beginner
  • 0-1 years

Preparation guidance

  • No formal prerequisites
  • Basic understanding of business processes helpful
  • No prior Dynamics 365 experience required

Estimated salary growth opportunity

Certification may support potential salary growth in entry-level to mid-level CRM and customer engagement roles in the US technology sector.

Estimated opportunity, not a guaranteed outcome

Before certification

$45,000 - $60,000

Current estimated salary range

Growth opportunity

$50,000 - $70,000

Potential post-certification range

Market: US / USD

Source: Market data / Verified 1 Jun 2024

Roles, salary ranges, and hiring demand vary by location, experience, employer, skills, and market conditions. Certification does not guarantee employment or salary growth.

Career outlook

Career Opportunities

Potential roles, estimated annual salaries, and employers hiring for related skills.

US / USD

Choose a role

Selected opportunity

CRM Specialist

0-1 years

Estimated annual salary

$58,000average

Verified 1 Jun 2024

Roles, salary ranges, and hiring demand vary by location, experience, employer, skills, and market conditions. Certification does not guarantee employment or salary growth.

Exam details

Exam Code: MB-910

No. of Questions: 60

Launch Date: N/A

Exam Length: 60 Minutes

Passing Score: 700

Language: English

Retirement Date: N/A

Certificate Type: Pearson VUE

Terms & Conditions

  • The exam voucher will be emailed and covers the full exam cost.
  • It is valid only within the country of purchase.
  • The exam must be scheduled and completed before the expiration date.
  • Each voucher is for a single use by one individual, for one exam discount or fee.
  • Please confirm the validity period—usually between 6 to 10 months—before buying.

FAQ

FAQ
Is this exam suitable for beginners?
Yes. It is designed specifically for beginners and non-technical users.
Does this certification require technical skills?
No. It focuses on concepts, business value, and application capabilities.
Does the certification expire?
Yes. Microsoft fundamentals certifications are valid for one year.
Is this exam a prerequisite for advanced certifications?
It is not mandatory but is highly recommended.
Is this exam focused only on CRM?
Yes. It focuses on customer engagement applications within Dynamics 365.
What is the MB-910 exam about?
The MB-910 exam tests foundational knowledge of Microsoft Dynamics 365 customer engagement applications, focusing on sales, marketing, customer service, and field service basics.
Who should take this certification?
Business users, sales and marketing professionals, customer service reps, IT beginners, and career switchers interested in Microsoft Dynamics 365 CRM should consider this exam.
Are there any prerequisites for the MB-910 exam?
No formal prerequisites are required, though basic business process understanding is helpful.
What skills will I gain from this certification?
You will gain knowledge of core CRM concepts, Dynamics 365 Sales, Customer Service, Marketing, Field Service features, Power Platform integration, and basic security principles.
What is the difficulty level of this exam?
The MB-910 exam is designed as a beginner-level certification.
How can this certification help my career?
It validates entry-level CRM knowledge, enhances your credibility in customer engagement roles, and prepares you for advanced Dynamics 365 certifications.

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